Accelerate the speed, accuracy, and revenue of values-based shopping programs

Our customizable platform substantiates ingredient, product, and brand claims against your specified standards.

Contact us today

Drive revenue by increasing your portfolio of products that consumers trust

  • Let Novi encode your custom clean beauty and sustainability guidelines

  • Verify brands and products compliance using Novi's objective and accurate vetting platform, customized for you

  • Deliver tailored resources for brands to earn your consumer-coveted clean seals.

  • Give brands access to pre-vetted clean alternatives in Novi's ingredient marketplace

Save time and effort—and let us handle the tedious, technical parts of your clean certifications

  • With 2000+ active brands and formulators already on Novi, many of your brands should already be onboarded. For new brands, onboarding is quick and easy

  • Ensure you have the latest and most accurate data on your website. Novi operates a live feed that syncs with your consumer-facing sustainability seals

  • Streamline workflows by integrating with your product information systems

Reduce your risk with expert  third-party verification and easily accessible data

  • Protect your business with secure and accurate verification  from Novi

  • Measure brands and products against your standards

  • Track and report on your program's success with ease

Book a discovery call

Sustainability-marketed products delivered approximately 33% of all CPG growth, despite representing 18.5% share.”

- NYU Stern Sustainable Market Share Index, April 2024

75% of consumers value one or more food certifications, and 78% of consumers will pay more for certified products.”

-  Linkage Research's Free From Forum Market Monitor, November 2019

55% of fashion shoppers would stop buying from a fashion brand if they were proven to be making false or misleading claims.

-  Statista, May 2024

FAQs

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